Marketing Guide Part 3 – Marketing is Not Hard, Step 1: Reaching Customers

MattBusiness, Filmmaking, Marketing, Video Production3 Comments

This is the third post in a marketing guide series of articles by Alexander Vaneck. This series is about Customer Lifecycle Marketing and takes you through the process of setting up your marketing from a customer-centric position. If you missed the first two parts, you should definitely check them out before reading this Part 3: Here’s Part 1. And here’s Part … Read More

A No BS Guide to Marketing, Part 2: Creating Customer Archetypes

MattBusiness, Filmmaking, Marketing, Video Production1 Comment

Alexander Vaneck is back today with Part 2 of his No BS Guide to Marketing. He’s going to get into more detail with Customer Lifecycle Marketing and how to find and retain customers. Take it away Alexander! My last post about Customer Lifecycle Marketing got a fair bit of attention. Some have requested I should write more. Thank you for the … Read More

Marketing is Not Hard: The 6 Steps to Cutting the BS and Finding a Strategy That Works Everytime

MattBusiness, Filmmaking, Marketing, Video Production3 Comments

We all know marketing is one of the key aspects to growing a successful and thriving video production company. Marketing is something that we talk about a lot at Filmmaking Lifestyle. Still, it’s great to come at it from multiple angles. With that said, today’s post is a guest article by Alexander Vaneck, which covers marketing is detail. This is … Read More

The Best of Filmmaking & Video Production December 2016

MattBusiness, Editing, Filmmaking, Video Production4 Comments

december 2016

This is the 15th instalment of this feature here on Filmmaking Lifestyle, where we chart the best-of-the-best from around the filmmaking and video production world. This article covers the best posts from December 2016. Every month, I post a round-up article featuring the best things I’ve found around the web on filmmaking and video production. If you missed one, we have a complete … Read More

5 Tips to Using a Visual Presentation to Promote Your Film

MattBusiness, Director Stories, Editing, Filmmaking, Marketing, Video Production3 Comments

A cofounder of the Slamdance Film Festival, Dan Mirvish is also an award-winning indie film director. On top of that, he also recently wrote a book called The Cheerful Subversive’s Guide to Independent Film (Focal Press/Routledge). In this article, Dan takes us on a journey into the idea of visual presentation and what it can do to help the promotion … Read More

7 Tips to Remove Barriers to Success in Filmmaking and Video Production

MattBusiness, Filmmaking, Lifestyle, Mindset, Video Production2 Comments

Want to know how to have success in your filmmaking career or video business as fast as possible? You need to remove any barriers to success. Cut out all distractions. I get a lot of questions from readers regularly asking something along the lines of, “I have X issue that’s taking up so much of my time. I’m worried that it’s … Read More

Getting into Filmmaking: 5 Reasons Why You Need to Start Filming Right Now

MattBusiness, Filmmaking, Lifestyle, Mindset, Video Production0 Comments

We have Helen Clark here today with an article on getting into filmmaking. This post is written with the intention of encouraging and inspiring newbies to get into filmmaking. You’re not going to find advanced business strategies or tactics here, so if you’re looking for that, I suggest you checkout a few of our recent posts here on Filmmaking Lifestyle. … Read More

6 Lesser-Known VOD (Video On Demand) Platforms

MattBusiness, Filmmaking, Marketing, Video Production4 Comments

A couple of months ago, we ran an article by Golda Criddle about the kind of VOD (Video On Demand) options that are available to filmmakers. Today, Golda’s back and this time she has information on some of the lesser known VOD platforms. This article is something of a response to questions received about the lesser-known, more approachable, VOD platforms. … Read More