Matt Crawford · Filmmaking Lifestyle

Video Business
Fast Forward

The complete roadmap to building a video production business that pays like a real business.

254 pages. 16 chapters. One clear path from wherever you are now — to a video business with real clients, real income, and a genuine reason to stop doing work you don't care about.

Get Instant Access — $47
2,283 video business owners built a faster, calmer pipeline
Instant PDF download · Secure checkout · 30-day guarantee
📄 PDF — any device ⚡ Instant access ♾ Lifetime updates 🛡 30-day guarantee
Jake (Manchester) just downloaded
Filmmaking Lifestyle
Video Business
Fast Forward
The complete roadmap to a real video business
254
Pages
16
Chapters
$47
One-time
By Matt Crawford
1,200+
People helped
254
Pages of practical tactics
16
Chapters, start to finish
$47
One payment, lifetime access
Build a real video business

Stop learning. Start earning.
Build the business right this time.

A clear roadmap from wherever you are now to a video business with real clients, real income, and work you actually want to do.

Reality check

Most people trying to build a video
business aren't failing because they lack talent.

They're failing because they're operating without a system.

You know how to make video. You might even be good at it. What you don't have is a clear, step-by-step answer to the question that actually matters: how do you turn that skill into a business that pays consistently, grows predictably, and eventually lets you do this full time?

So you search. You find articles that give you five tips and leave you roughly where you started. You buy a course that covers the technical side but skips the business side entirely. You watch YouTube videos that are inspiring on Monday and forgotten by Wednesday. You follow accounts of people who seem to have figured it out, without any sense of how they actually got there.

None of it adds up to a system. None of it gives you the feeling of knowing exactly what to do next.

That's what this book is. Not another set of tips.
A complete, ordered roadmap.

From the first decisions you make about your business through to the systems that let it run without you grinding every single lead by hand.

“I bought this when I was a month into freelancing and barely surviving. It helped me understand what I was actually selling and who I was selling it to. Now I'm turning away work I don't want.”
Alex Z.Corporate videographer
The author

I've made every mistake there is.
This book is the shortcut I didn't have.

M
Matt Crawford
Founder, Filmmaking Lifestyle

I started building a video business the way most people do: figuring it out as I went, making expensive mistakes, learning things I should have known years earlier. I've been inside the struggle — the closed doors, the underpriced projects, the clients who seemed great until they weren't, the slow months that make you wonder if any of this is actually going to work.

I've also been on the other side of it. A business that brings in consistent income. Clients who come to me rather than the other way round. Projects I'm proud of. The freedom to choose what I take on and what I don't.

I've helped over 1,200 people start and grow their video businesses. Video Business Fast Forward is the book I wish I'd had on day one — the system I reverse-engineered from years in the field, written so you can take the direct path instead of the scenic one.

"A decade of lessons. A fraction of what they cost to learn the hard way."

— Matt Crawford, Filmmaking Lifestyle
The information in this book
Took six years to assemble and reflects more than a decade working in and teaching the video business. The templates alone — contract, proposal, terms, cold emails — would take weeks to research from scratch, or hundreds of dollars to have a professional produce.
Inside the book

Sixteen chapters.
One complete roadmap.

No filler. No repeated advice you've heard everywhere else. Just the progression from starting point to operating business, in the right order.

01How to get started and make this real — not a dream, an actual business
02How this video business thing works — the model underneath everything
03How to make the money — specific, practical, honest
0416 mindsets for a wildly successful video business
05The fast way to have clients queuing to work with you
06Building your video business one piece at a time
07How to read what clients actually want
08How to explain what you do — clearly, to anyone
09How to build a system that sells your services on autopilot
10How to close the sale — so people want you, not a discount
11How to multiply productivity with workflow systems
12How to work with clients as a freelancer — without the nightmare ones
13How to align your values with sustainable success
14How to master your finances and build real stability
15Where this goes — the long game
16Conclusion: go out there, make money, and be successful
A sample of what's inside

Just the first 73 pages.

The full book is 254 pages. Here's a page-by-page look at what you get in the opening chapters alone.

Video Business Fast Forward · Chapters 1–6 Pages 3–73 of 254
Page 3What a real video business life looks like — and why it's more achievable than most people think
Pages 4–5How you can have that freedom, too — the exact conditions that make it possible
Page 7What you learn from years of trial, error, and reverse-engineering — condensed so you skip the expensive part
Page 9The question every new video business owner gets — and the exact answer that positions you correctly
Pages 10–11Why chunking information and taking action beats hoarding tips — the operating principle behind the whole book
Page 12A simple formula to find the clients you need — from wherever you are right now
Page 14A 4-step process to stand out in a crowded market — without competing on price
Pages 15–16What camera conversation actually matters — not what you think it is
Page 17The two lenses to buy first — and the gear decisions that grow the business fast
Page 29Five principles to start on the right foot + five core offerings to get clear on what you sell
Page 31Four steps to a business name that works — simple, clear criteria for a decision most people agonise over
Page 33Four steps to a portfolio that stands apart — even if you're starting from very little
Pages 34–35How to build a website that earns attention — what to include, what to cut
Pages 36–41Six marketing questions for high-intent positioning — the framework that attracts better clients
Pages 42–44How to price so you win more of the right work — and stop undercharging by default
Page 48A cold email you can send today — written, tested, ready to customise
Page 50Six steps to a workflow that doesn't fall apart when bookings increase
Pages 52–55Six ways to limit nightmare clients — the filters that protect your time and margin
Page 58A testimonial and referral template — ready to send the day a project ends
Page 73The 80/20 rule of video business — the single most clarifying principle in the book

And that's the first 73 pages. The full book is 254.

Proof, not promises
Proof from people who used Video Business Fast Forward
★★★★★
“Video Business Fast Forward is the most practical book I've read about building a creative business. Matt doesn't give you theory — he gives you actual systems. I had my first paying client within three weeks of finishing it.”
Silas K.
Freelance videographer
★★★★★
“I finished the book in two sittings and immediately restructured how I was approaching clients. The proposals section alone changed how I present myself. Two of my next three pitches converted.”
Chloe E.
Video business owner
★★★★★
“The chapters on positioning and client psychology completely changed how I talk about my work. I used to apologise for my pricing. Now I lead with value and I rarely get pushback.”
Oscar H.
Commercial filmmaker
Also included

The book comes with
templates and tools

You're not just getting the book — you're getting the templates, workbook, and tools so you're never stuck wondering what document to send next.

📄
Bonus 1
The Template Set
Contract, proposal, terms of service, cold email scripts, and client questionnaire templates. The documents you need for every stage of a client relationship — written, formatted, and ready to customise. Stop writing from scratch every time someone asks "do you have a contract for that?"
📋
Bonus 2
The Workbook
Follow-along action steps from every chapter. Tasks, checkpoints, and a structured roadmap designed to be executed, not shelved. The difference between reading a book and actually doing the work it describes.
🔧
Bonus 3
The Resource Guide
A curated list of the apps, sites, and tools that actually get used in a real video business — with context on why each one earns its place. Not a random link dump. The actual toolkit.
🔄
Included Always
Lifetime Updates
The video market shifts. Client expectations evolve. Platforms change. Your purchase includes updates as the book evolves — you're not buying a frozen snapshot of what was true in one particular year.
Readers

What happens when people
actually do the work

"Video Business Fast Forward is the most practical book I've read about building a creative business. Matt doesn't give you theory — he gives you actual systems. I had my first paying client within three weeks of finishing it."
SK
Silas K.
Freelance videographer
"I finished the book in two sittings and immediately restructured how I was approaching clients. The proposals section alone changed how I present myself. Two of my next three pitches converted."
CE
Chloe E.
Video business owner
"After reading Video Business Fast Forward, things just fell into place. For the first time I had a real plan — not a loose collection of ideas, but an actual system for getting clients and keeping them."
CK
Chloe K.
Filmmaking Lifestyle reader
"I've spent years consuming YouTube tutorials and blog posts about video business. This book is better than all of it combined. Practical, direct, and written by someone who's actually done it."
HW
Hazel Walsh
Brand videographer
"The chapters on positioning and client psychology completely changed how I talk about my work. I used to apologise for my pricing. Now I lead with value and I rarely get pushback."
OH
Oscar H.
Commercial filmmaker
"I bought this when I was a month into freelancing and barely surviving. It helped me understand what I was actually selling and who I was selling it to. Now I'm turning away work I don't want."
AZ
Alex Z.
Corporate videographer
"Worked through this alongside starting my business. The section on building systems so you're not reinventing the wheel every project is something I come back to again and again."
TM
Tessa Mendez
Production company owner
"Clear, direct, and genuinely useful. No fluff. Just a real roadmap for building something that lasts. I recommend this to every filmmaker I know who's thinking about going out on their own."
NV
Nora V.
Documentary filmmaker
"This book helped me leave my boring job."
"I was torn between a steady paycheck and a creative career I actually wanted. I'd been dreaming about going out on my own for years. Video Business Fast Forward helped me finally leave a job with zero creative freedom and become my own boss. I'll forever be grateful for that clarity."
"People started chasing me with jobs."
"I was already getting clients but didn't know how to promote myself so work would come to me. Matt's book shaped a plan so people started coming to me — and it doesn't feel like selling. They're chasing me."
"Doubled my rates in four months."
"I was charging way below market because I had no idea what my work was worth or how to justify it. The pricing chapter in Video Business Fast Forward completely reframed how I thought about rates. I raised them, explained the value properly, and my clients didn't blink."
Matt Crawford

Hey, it’s Matt

Matt here, from Filmmaking Lifestyle 👋

At a certain point, I realised I didn’t need more information — I needed momentum.

I already understood the basics, but progress felt slow. I was stuck between knowing what to do and actually doing it consistently.

What changed everything was focusing on execution — taking the right actions, in the right order, without overthinking it.

This product is built around that idea: helping you move forward faster with clarity and purpose.

I created this product for three reasons:

  • Build Momentum: Focus on actions that actually move your business forward.
  • Cut Through Overwhelm: Simplify what you should be doing right now.
  • See Faster Results: Make real progress in less time.

Any questions? Ask me at [email protected]

Get the book

Video Business Fast Forward
+ Bonuses

One payment. Immediate access. Everything included.

Instant PDF access + downloadable assets
Video Business Fast Forward
Complete package — book + all bonuses + lifetime updates
Video Business Fast Forward — 254-page PDF ebook, 16 chapters
The Template Set — contract, proposal, terms, cold email scripts, questionnaireBonus 1
The Workbook — action steps and checkpoints from every chapterBonus 2
The Resource Guide — curated tools and apps used in a real video businessBonus 3
Lifetime updates as the book evolves with the industry
$47
One payment · Instant access · Yours permanently
Get Instant Access — $47
🔒 Secure checkout ⚡ Instant PDF download 📄 Card or PayPal

Try it risk-free for 30 days. Read the book. Use the templates. Work through the chapters. If within 30 days you genuinely don't find it useful, email and I'll refund you in full. No lengthy process. No bad feeling. The only condition: give it a real try.

Questions

We've got answers

Yes. You receive download links to the book and all bonuses — files you keep. Lifetime updates are included as the content evolves.
As a PDF, readable on any device — tablet, phone, computer, or e-reader. After purchase you'll receive a link to download the book and all bonuses immediately.
It's written specifically for video production businesses, not businesses in general. It's practical rather than theoretical — written by someone who built a video business, not someone who writes about business. And it's structured as a complete roadmap, not a collection of disconnected advice.
Some sections touch on topics covered on the site — readers asked for everything in one portable, structured format. The book includes updated material and chapters not published online. The bonuses — particularly the template set — are not available on the site.
Email within 30 days for a full refund. No conditions beyond giving it a genuine read.
“I was torn between a steady paycheck and a creative career I actually wanted. I'd been dreaming about going out on my own for years. Video Business Fast Forward helped me finally leave a job with zero creative freedom and become my own boss. I'll forever be grateful for that clarity.”
Priya ForsytheFilmmaking Lifestyle
§

Your competitors aren't waiting.
The clients you want are already being won
by someone who showed up with a system.

This is the system. It's 254 pages, it's practical from the first chapter, and it costs $47.

Get Instant Access — $47
Instant PDF download · Secure checkout · 30-day money-back guarantee

A Bit About Our Company

At Filmmaking Lifestyle, we focus on helping filmmakers and video business owners build stronger, more sustainable businesses.

I created Filmmaking Lifestyle as a way to share what I’ve learned from years in the industry — from agency-side and corporate video work to running my own production company and serving wedding clients. Across those experiences, I encountered the same challenges many creators face: finding clients, pricing work correctly, managing projects, and building systems that actually scale.

Filmmaking Lifestyle exists to make that process easier.

Everything we create is built around practical, real-world application — tools, frameworks, and resources designed to help you work more efficiently, make better decisions, and avoid common pitfalls.

We believe success in this industry comes from combining creativity with solid business foundations. Whether you’re just getting started or refining an established operation, our goal is to support you with resources that help you move forward with clarity and confidence.

Join us, and take the next step in building your video business the right way.

Practical systems for starting and scaling a video production company — by Matt Crawford, Filmmaking Lifestyle.
Privacy · Terms · Video Business Fast Forward. All rights reserved.