Indie Film Promotion: The Plight of the Indie Producer of the Future
The way Independent films are currently promoted and distributed is totally inadequate to handle the massive number of films that are currently being made. The film industry must find a way to promote and distribute small films (mostly) online in a financially profitable way or…
Video Content in 2025: An Ultimate Guide to Social Media Video Creation and Marketing
Social media and video marketing are getting more inseparable these days. Prominent social media are implementing new updates that revolve around improving video content on their platforms. In order to prepare your social media video marketing in 2018, you’ll need to keep a lookout for…
9 Top Brand Building Tips: How Branding & Advertising Takes You to the Top of the Success Ladder
Brand building has never been as important as it is in today’s competitive market. How does brand building work when you’re a video production company, though? Let’s find out! While every business venture has a different success story, we tend to see some common grounds…
10 Benefits Video Marketing Can Have for Your Clients and their Companies
Video marketing is something that comes up often when I’m asked questions about video business. People often want to know a bit about what video marketing is in the grand scheme of things. And, specifically, what happens once you hand off a video project to a…
Great Customer Service: 11 Ways to Make Clients Remember You
You’ve probably heard the phrase, “The customer is king”. But what is great customer service? It’s one of the first rule of any successful business that you need to provide your customer with good service – especially if you want to grow your client list….
Influencer Marketing: 11 Steps to Become an Influencer On YouTube
Social media’s initial purpose was to help people connect to each other. Whether we talk about tweets, Facebook posts, or Youtube videos, their main purpose was to share your experiences with your friends. That’s also where influencer marketing comes in. Without even realizing, social media…
15 Steps to Become a Youtube Sensation: Part 1
Today we begin a two part special on how to become a YouTube sensation. This series is aimed at those looking to get in-front of themselves, as well as those behind the camera looking to make the sensation shine. And also any other kind of…
Case Study: How I Got an 89% Response Rate on Client Outreach Email, Got Links and Social Shares…And How You Can, Too
So today, I want to talk about something that can be really beneficial for your video business. Or any kind of business. I want to talk about client outreach. This is something that anyone can do online and immediately raise their profile, start getting press/media…
Marketing Guide Part 3 – Marketing is Not Hard, Step 1: Reaching Customers
This is the third post in a marketing guide series of articles by Alexander Vaneck. This series is about Customer Lifecycle Marketing and takes you through the process of setting up your marketing from a customer-centric position. If you missed the first two parts, you should…
A No BS Guide to Marketing, Part 2: Creating Customer Archetypes
Alexander Vaneck is back today with Part 2 of his No BS Guide to Marketing. He’s going to get into more detail with Customer Lifecycle Marketing and how to find and retain customers. Take it away Alexander! My last post about Customer Lifecycle Marketing got a…