Hootsuite and Buffer are two of the most popular social media management tools.

They allow users to schedule posts and manage their accounts across multiple social media platforms from a single dashboard.

Buffer and Hootsuite have been around since 2007 and 2008 respectively, so they both have a lot of features. However, they do have some differences that might affect your choice one way or the other.


hootsuite vs. buffer

What Are hootsuite vs. buffer

Hootsuite vs Buffer is a comparison of two popular social media management tools.

Buffer is a tool that helps you schedule and share content on social media. It lets you manage multiple social accounts and schedule posts across different networks,
including Facebook, Twitter, Instagram, LinkedIn and Pinterest. You can even set up automated posts that publish at set times of the day.

Hootsuite is a tool that gives you access to all your social media accounts from one place. It allows you to monitor the performance of each account in real time and create links to campaigns that promote specific topics or actions.



Hootsuite vs Buffer – Introduction

Buffer is more focused on scheduling posts than Hootsuite is.

Hootsuite provides most of the same features as Buffer but also offers analytics, listening and collaboration tools for teams with multiple members.

Buffer and Hootsuite are two of the most popular social media management tools on the market today.

Both help you schedule social media posts in advance for a later date so that you can focus on other things like writing blog posts or working on other business-related tasks.

However, if you’re looking for a tool that offers more than just scheduling capabilities, then Buffer may be your best bet.

Buffer also offers analytics and tracking features that can help you determine what’s working and what isn’t.

On the other hand, if you’re looking for more advanced analytics features and additional features beyond social media management, then Hootsuite is worth checking out.

What is Hootsuite?

 Hootsuite is a social media management platform that enables organizations to monitor and manage their social media presence across multiple networks. It also allows users to schedule posts across different networks, analyze data, and collaborate with team members.

Hootsuite is used by small businesses, marketing teams, and large-scale enterprises alike. The company’s enterprise-level plans allow for more detailed analytics, additional features, and larger volumes of data.

Hootsuite was founded in 2008 by Ryan Holmes in Vancouver, British Columbia. The company has offices in San Francisco and Edmonton as well as international offices in London, Sydney and Berlin

 Hootsuite is a social media management platform that allows you to schedule posts and track the performance of your social media campaigns.


With Hootsuite, you can manage your social media profiles from one dashboard. The platform allows you to collaborate with teams and access metrics, reports, insights and analytics for all of your accounts.

What is Buffer?

 Buffer is a social media tool that allows you to schedule your posts to various social media sites. It also lets you connect with other users and see what they are posting.

Buffer is a social media scheduling tool that has been used for years by people looking out for their online reputation. It also allows you to connect with other users, as well as see what they are posting on social media.

Buffer was created in 2010, when Joel Gascoigne was running his startup, BufferApp.com, which offered tools to help improve productivity and manage multiple social media accounts.

The idea behind Buffer came from Gascoigne’s own experience; he found it difficult to keep up with the growing number of accounts he had to manage on Twitter, Facebook and LinkedIn.

He wanted a system that would allow him to share updates across all of his networks simultaneously, while still giving each post enough time for people to notice and interact with it.

Hootsuite vs Buffer Pricing

 Buffer and Hootsuite are two of the most popular social media management apps. Both offer free plans and more advanced paid plans.

The main differences between the two platforms are in the amount of users, integrations and advanced features that they offer.

Buffer is one of the most affordable options for small businesses looking to manage social media marketing. The basic plan starts at $10 per month, which gives you access to all of the company’s features.

This includes a posting schedule and analytics tools, along with support for up to three social media accounts.

If your business has more than three accounts, or you want access to other features like real-time insights or team collaboration tools, you can upgrade to a Pro account for $50 per month or an Enterprise plan for $100 per month (prices are based on number of users).

These plans include more advanced features such as multiple schedules, custom branding and team collaboration tools such as audience targeting rules so that different people can post at different times on different days without duplicating their efforts.

Hootsuite Pricing

 Hootsuite has a range of pricing options based on the number of social profiles you manage and your business needs.

Standard Pricing:

If you’re just getting started, Hootsuite Pro starts at $9 USD per month for up to three social profiles.

Starter Pricing:

Hootsuite’s Starter plan is designed for beginners and small businesses with up to five social profiles. It’s available for $4.99 USD per month or $29.99 USD per year.

Pro Pricing:

If you need more than five social profiles, or if you want access to more advanced features like team collaboration, analytics, cross-platform publishing and more, then Pro is the right choice for you. There are two plans available:

  • Hootsuite Pro 30 (30 users): $19 USD per month or $199 USD annually
  • Hootsuite Pro Unlimited (unlimited users): $49 USD per month or $499 USD annually

Buffer Pricing

 Buffer pricing is a pricing strategy in which the price charged for a product or service is based on the customer’s willingness to pay.

It is also known as value pricing, target costing, or profit-based pricing.


In practice, it means that you charge a customer the maximum amount they are willing to pay for your product or service. This can be determined through surveys or by asking customers directly what they would be willing to pay.

The concept behind buffer pricing is that if you set your price based on what you believe people will pay for your product, instead of what it costs you to produce it, then you’ll always make more money than if you had charged less.

Hootsuite Pros

 Hootsuite Pro is the most robust, scalable social media management platform on the market. It allows you to manage, schedule and publish to multiple social networks from one central location.

The software has been used by millions of people and agencies across the world since it was first launched in 2008. Hootsuite Pro is a subscription-based service, but it offers a free 30-day trial that can be used for up to three users at once.

If you have multiple users on your team who need access to Hootsuite Pro, you can purchase an unlimited user license for $399 per month or $1,999 per year. This provides you with access to as many users as necessary within your organization.

Hootsuite Cons

 Hootsuite is a social media dashboard that helps you manage all your social accounts at once, in one place. It provides scheduling, analytics, and collaboration tools for Twitter, Facebook, LinkedIn, Google+, Instagram and more.

Hootsuite has a free version that allows you to manage up to three profiles on one network. If you want to use the platform for more than three accounts, you’ll need to upgrade to a paid plan (starting at $9/month).

The Cons of Hootsuite:

Limited Scheduling Capability: You can only schedule up to 10 posts per day with the free version of Hootsuite. This limitation makes it difficult if you have a lot of content or if you have multiple social media accounts that need regular posting.

Limited Analytics: The free version of Hootsuite provides limited insights into who’s interacting with your content and how well specific pieces are performing.

Buffer Pros

 Buffer is a social media scheduling app that allows you to schedule your posts for free.

Buffer was founded in 2010 by Joel Gascoigne, Leo Widrich and Ryen White and is based in San Francisco, CA. Since its inception, Buffer has grown to more than 20 million users and currently has more than 1 million companies using their platform.

Buffer initially launched as an easy way to schedule posts on Twitter, but it soon expanded to include other social media channels like Facebook, LinkedIn and Google+. In 2016, Buffer added Instagram support to their platform.

Buffer Pros:

Scheduling Posts: You can use Buffer to schedule posts across multiple platforms including Facebook, Twitter and LinkedIn.

The scheduling feature allows you to plan out your posts ahead of time so that they go live at the appropriate times during the day or week (or month). This makes it easy for customers and followers to see what’s going on with your business!

Analytics: Buffer has a dashboard where you can view analytics about your posts such as clicks, impressions and shares. This helps you understand which types of content are most popular with your audience so that you can create even more engaging content in the future!

Buffer Cons

 Buffer is a very popular application for scheduling posts on social media. It’s free to use, but you can pay for a subscription that allows you to schedule more than one post at a time.

Buffer is a great tool for anyone who has multiple social media accounts, but it’s not ideal for managing your personal account. There are many other tools out there that are better suited for managing your personal accounts.

Buffer limits the number of social media platforms you can connect with it, which means that if you have an account on a platform like Instagram or Pinterest, you can’t add them to Buffer. The only way around this limitation is to create multiple accounts and connect each one separately.

This is inconvenient and inefficient because it requires extra time and effort from the user.

Additionally, Buffer doesn’t let users schedule posts ahead of time like some other tools do; instead, users have to manually enter their post information into the app (such as text content) before they publish it.

Buffer also does not allow users to edit their scheduled posts after publishing them; instead, all edits must be made manually through the website interface rather than from within the app itself.

Hootsuite vs Buffer: Which One is Best?

 Buffer and Hootsuite are two of the most popular social media management tools in the world. Both platforms allow you to schedule content, monitor hashtags, and track engagement.

However, they differ in features and pricing.

Buffer is free for up to three social media accounts but charges $10 per month for unlimited accounts.

Hootsuite has a free version but charges $10 per month for one account and $35 per month for five accounts

Buffer offers more features than Hootsuite does, including custom tagging and monitoring of multiple feeds at once. However, if you’re just starting out with social media marketing, Hootsuite’s free version may be enough to get you started.

1. User Interface and Ease of Use

The most important factor in the ease of use of a website is the user interface. A good user interface can make a site easy, while a bad one can make it frustrating to use.

A good user interface should:

Be consistent across the site. If buttons look different on each page, visitors will be confused as to where they are supposed to click and what they are supposed to do next. Consistency also helps visitors know where they are on the site and how to get back home easily.

Use common conventions for things like buttons, menus and other interactions. Visitors will feel more at ease if they recognize certain elements because they’ve seen them before on another site (or even elsewhere within this one).

Have clear labels for everything that needs labeling and an obvious way for visitors to access options if they’re not immediately apparent (e.g., through dropdown menus).

You don’t want people feeling lost or confused as they try to figure out how something works especially if they’re trying to accomplish something important like submitting an order form or signing up for your newsletter!


 Hootsuite is a social media dashboard that helps users monitor and manage their social media accounts.

The Hootsuite User Interface is fairly straightforward, but there are some additional features that make it easy to use.

The main page of the Hootsuite interface features two columns: the left column lists all of your account profiles, while the right column shows your latest activity.

Each profile has its own tab that displays all of its activities, so you can easily switch between different accounts without having to go back and forth between pages.

If you have multiple profiles from the same network like Facebook or Twitter, they will all appear together when you click on “Dashboard” at the top left of your screen.

Below this section is another section called “Profile” which allows you to add more accounts or customize your dashboard by showing/hiding certain features such as notifications and integrations (the ability to post content directly from another website). You can also change your password here if necessary.

When setting up new profiles for Hootsuite, each one must be linked to an existing social network account in order for them to be used properly. For example, if I wanted to set up a new Twitter


 Buffer is a social media management tool that allows users to schedule posts across multiple social media platforms.

The Buffer user interface is clean and intuitive, with a simple drag-and-drop feature for uploading images or text to your scheduled posts.

Buffer Pro is an upgrade from the free version of Buffer, which costs $10 per month or $100 per year. It includes unlimited schedules, team member access, custom scheduling, full analytics and more.

Buffer has over 4 million users worldwide and is used by some of the world’s most well-known brands including Coca-Cola, Amazon, HBO and Microsoft.

2. Supported Social Networks

Facebook, Twitter, Instagram, Google+, LinkedIn, Pinterest, Tumblr and more.


Unlimited social network profiles for managing all your social media accounts in one place.

Social Media Auto-Poster: Schedule and post to all of your social networks at once with a single click.

Social Media Scheduler: Create and schedule posts ahead of time so you never miss an opportunity to connect or promote anything again.

Social Media Management Dashboard: See all of your social activity in one place with easy-to-understand charts and graphs that show you exactly what’s working and what isn’t so you can optimize your social media strategy for maximum impact.


 Hootsuite has the most comprehensive social media management platform available. Our team of social media experts have been building and managing social media campaigns for the world’s biggest brands for over a decade.

We offer a suite of tools that make it easy to plan, measure and execute your social media strategy. From listening to publishing, Hootsuite makes your life easier.

Hootsuite currently supports the following social networks:

Facebook Pages and Profiles



Google+ Pages and Profiles

Youtube Channel (and Vimeo)


 Buffer is one of the most popular social media management tools, and it’s easy to see why. The simple dashboard allows you to schedule posts to Facebook, Twitter, LinkedIn and Google+ from any computer or mobile device.

Although Buffer is primarily focused on social media management, it also includes a variety of other features that make it a great fit for small businesses.

Buffer’s main benefit is its ease of use. You can create posts in advance, set up multiple social accounts and schedule them for later publishing.

The platform also has built-in analytics and an automated scheduler that will send out your posts at specific times based on their content. This means that you don’t have to worry about publishing each post manually just upload it to your queue and let Buffer do its thing!

If you’re looking for more than just scheduling capabilities, Buffer offers several other useful features:

Analytics: Track how well your posts are performing with real-time analytics data (including Followerwonk).

Social listening: Monitor what people are saying about your brand across multiple social networks with this powerful tool.**

3. Scheduling and Publishing

 Scheduling and Publishing is the process of scheduling posts to go live on your social profiles and/or website, and then publishing them. This is a multi-step process that is made easier by Buffer.

We’ll walk you through how to schedule posts with Buffer, and then how to publish those posts at the best times for your audience:

Scheduling Your Posts

Step 1: Choose Your Social Networks

Choose which social networks you’d like to schedule posts for in your Buffer account. You can select more than one network, but keep in mind that if you do so, all of your scheduled posts will be published at once (more on this below).

Step 2: Add Your Content

Once you’ve chosen which social networks to schedule posts for, you’ll see an Add Content box appear in the middle of the page. This box contains all of the different options for adding content to your queue. Click on whichever option best suits your needs:

When adding photos or GIFs from Instagram or Tumblr, click “Upload Images/GIFs”

When adding text-only content from Twitter, click “Write New Tweet” or “Write New Post”


 Hootsuite is a social media management platform that gives you the tools to schedule and publish across multiple social networks, track engagement, and collaborate with team members.

The Hootsuite dashboard helps you monitor your brand and engage with customers on social media channels like Facebook, Twitter, LinkedIn, Instagram, YouTube and more. You can also create content, measure results and collaborate with your team.

With Hootsuite’s Social Media Scheduling & Publishing tool you can:

Schedule your posts in advance – so they go out when they’re most relevant to your audience.

Publish directly from the web browser or desktop application – no need to log into Facebook or Twitter separately.

Set up multiple publishing times – perfect for campaigns that run over several days or weeks (like a holiday campaign!).


 Buffer Scheduling and Publishing is a feature that allows you to schedule posts in advance, which means you can publish them at times when your audience is most active.

This can be useful if you’re writing articles or blog posts that are relevant to events that happen at a certain time of year (for example, Christmas or Halloween).

You can also use Buffer Scheduling and Publishing if you want to schedule content for different time zones.

For example, if you’re based in the UK but have a global audience spread across North America, Europe and Asia, then you could schedule your post for when people in each region are awake and ready to read it.

How do I use Buffer Scheduling and Publishing?

To access Buffer Scheduling and Publishing:

1) Go to your account settings page by clicking on your profile photo in the top right corner of any page on Buffer.

2) Click “Schedule” under the Posts tab on the left-hand menu.

4. Social Conversation Management

Social conversation management is a discipline that focuses on how to manage the conversations that occur in social media.

Social conversation management can be used by organizations to manage their reputation, customer service and brand awareness through social media.

Social conversation management can be used by individuals to manage their own reputation, manage their own brand and increase customer service.

However, the purpose of social conversation management is not to replace traditional methods of customer service but rather supplement these methods with social media channels.

Social conversation management is an important part of overall social media strategy because it helps organizations and individuals understand what people are saying about them, how they are saying it, when they are saying it, who they are talking to and why they are talking to them.

The goal of social conversation management is not only to listen but also respond appropriately when others have questions or concerns about your organization or product/service.

This enables you to build relationships with your customers so that they feel comfortable buying from you again in the future.


 Social media is a great way to connect with customers and prospects, but it can also be a time suck. Fortunately, there are tools that can help you manage your social media activities more efficiently.

Hootsuite is one such tool. The company offers a free plan, which allows you to monitor up to three social media accounts, as well as schedule posts across multiple profiles and networks.

For $9 per month, the Pro plan includes all of the features of the Free plan plus access to advanced analytics and reports, plus unlimited users and access to Hootsuite’s APIs for custom integrations with other apps.

With Hootsuite Social Conversation Management (SEM), you can keep track of how your content is performing on various social media channels, including Facebook, Twitter and LinkedIn.

The dashboard displays activity across each network in real time so you can respond quickly when necessary. If someone mentions your brand or posts something about your product or service, you’ll see it right away so that you don’t miss an opportunity to engage with them.


Social media is a great way to connect with customers, but it’s also a huge time-suck. You can spend hours of your day on social media, and still never get all the posts you need done.

We’ve built Buffer Social Conversation Management to help you save time, so you can focus on what matters most: helping your customers.

With this tool, you’ll be able to automate posting and responding to comments on Facebook, Twitter and Instagram as well as schedule posts for each of your social profiles.

How does it work? You just add a post or comment to the queue with a few clicks, and we’ll take care of the rest! We’ll automatically post them at the right time (and adjust them if needed) so they get maximum reach.

And we’ll respond to comments so that people feel heard by the right person in your company without requiring any extra work on your part.

We’re constantly improving our tools so they work better for more people in more places around the world try them out today!

5. Collaboration and Teamwork

Collaboration is a core competency of the modern workforce. But what makes it so important?

Research shows that employees who work in teams are happier and more productive than those who work alone. They also have higher retention rates and are more likely to stay with their current employer. So if you’re looking for ways to motivate your team members, consider these tips:

Encourage collaboration among team members. When people work together on projects, they often learn from each other’s strengths and weaknesses.

Plus, working as part of a group can help employees feel more connected to their colleagues and more invested in the success of the business overall.

Make sure everyone in the office knows what their role is within the team structure. If you want people working together effectively, they need to know what’s expected of them at all times including how they fit into the bigger picture and what they’re expected to contribute to it every day.


 Hootsuite Collaboration and Teamwork (formerly Hootsuite Enterprise) is an enterprise social media management tool that enables you to organize and monitor your team’s social media activity. It includes features such as multiple user access, a full suite of scheduling tools and analytics.

The software is available as a monthly subscription or annual subscription.

With Hootsuite Collaboration and Teamwork, you can schedule posts across multiple social media platforms from one place, so you never miss another deadline for sharing content.

You also have access to all of your team’s profiles from within the same dashboard, so it’s easy to see who’s posting on behalf of your company at all times.

Hootsuite Collaboration and Teamwork helps keep all of your team members informed about industry trends, upcoming events, press releases and more through its social listening feature.

This way, you can use these insights to create engaging content that resonates with your target audience.

6. Advertising

 Advertising is a form of marketing communication that employs an openly sponsored, non-personal message to promote or sell a product, service or idea.

Sponsors of advertising are often businesses who wish to promote their products or services. Advertising is differentiated from public relations in that an advertiser usually pays for and has control over the message.

It differs from personal selling in that the message is non-personal, i.e., not directed to a particular individual. The actual presentation of the message in a medium is referred to as an advertisement or “ad”.

Advertising may also convey indirect messages about a product or service’s features (functional value) and benefits (emotional value).

Advertisers have long used the techniques of persuasion and social influence to advocate for their products and services.

Ethical concerns have been raised about advertising’s ability to manipulate consumers into making purchases that might not be in their best interests.


 Hootsuite Advertising is a self-serve, social media advertising platform that helps businesses advertise on social media and grow their reach.

Advertising on Hootsuite lets you create, manage and track your social media campaigns across multiple networks.

You can also access advanced campaign reporting and analytics, as well as data insights related to your audience.

You can choose from a number of different advertising options on Hootsuite:

Promoted Accounts: Boost your account’s reach and drive new followers with Targeted Audiences Targets specific users based on interests, demographics and more

Promoted Tweets: Reach an even wider audience by promoting tweets beyond your own network Reach a large audience with broad targeting options including interests, keywords, locations and more

Promoted Posts: Reach people who are interested in the things you post about Promote any post on Facebook or Twitter for greater reach and engagement


 Hootsuite is a social media management platform that allows its users to schedule posts, engage with followers and monitor their brand’s visibility on social media channels. It offers three plans for businesses: free, Pro and Enterprise.

The free account is limited to one social network per profile, which includes up to three profiles per network. The Pro plan starts at $9 per month and allows you to manage up to five profiles per network.

The Enterprise plan starts at $299 per month, but it includes unlimited social networks.

Hootsuite offers features such as analytics, reporting, scheduling and tracking of competitor activity.

It also comes with an ad builder that allows you to create ads without the need for an external tool like Facebook Ads Manager or Google Ads Editor.

7. Content Curation

 Content curation is the process of identifying and sharing the best content on specific topics. It can be done manually by a person or automatically using software.

Content curation is about finding and sharing the best content on a topic.

Content curation is a way to keep up with all the information that’s out there. With so many blogs, videos, news articles and more being published each day, it can be hard to stay on top of everything going on in your industry.

That’s where content curation comes in!

Content curation helps you cut through the noise by making it easy to find relevant information. You can spend less time searching for information and more time creating it!


 Hootsuite Content Curation is a tool that allows you to curate content from your favorite social networks and publish it on your blog.

With Hootsuite, you can quickly find and share the best content with your audience, so that they can learn more about your brand or industry.

Hootsuite Content Curation is a free tool for all Hootsuite users. It allows you to create and schedule social media posts in advance, so that when you need them, they’re already set up and ready to go.

Here are some ways you can use Hootsuite Content Curation:

Find interesting content from across the web, including news articles, blog posts and videos; then add them all into one place for easy publishing later on

Create custom RSS feeds through any website or blog feed (including yours) for an easy way to find new content


 Buffer Content Curation

Buffer is a great tool for curating content. It allows you to schedule content for later and tweet at the optimal times.

You can also use it to curate content from other sources and share it with your audience.

Buffer lets you create a library of files that can be shared across multiple social networks. It also has an analytics dashboard with information about your followers, most popular posts, and more.

Buffer Content Curation Features:

– Create an account and connect Buffer to your Twitter, Facebook and LinkedIn accounts

– Add new posts directly from your computer or mobile device using the Buffer browser extension

– Schedule posts for later in the day or week using their visual scheduling tool

8. Analytics and Reporting

Analytics and reporting are two things that go hand-in-hand. Analytics is about collecting information about your website and how users interact with it.

Reporting is about organizing and presenting the data so that you can make sense of it.

The relationship between analytics and reporting is like the relationship between a person’s heart and lungs: they both play an important role in keeping us alive, but without one or the other we wouldn’t be able to survive for very long.

The best way to explain this is through an example of how it works in practice. Let’s say that you have a blog on which you post articles every week.

You want to know whether people are reading your articles, so you install Google Analytics on your site and start tracking visits, pageviews, time spent on the site per visit, bounce rate, etc.

You might also want to track which pages people read most often or what search terms lead them to your site so that you can improve those pages or write more articles related to those topics. These are all examples of metrics which can be tracked using Google Analytics (and other analytics tools).


 Hootsuite Analytics and Reporting is a powerful feature that allows you to track and measure your social media results.

You can measure the performance of your campaigns, gain insights into audience engagement, and identify trends in your social media presence.

You can also use this information to make strategic decisions about what posts to publish, how often to post, and how much time you should spend on each platform.

We’ll show you how to get started with Hootsuite Analytics so that you can begin using it to grow your business today!


 Buffer Analytics and Reporting

The Buffer analytics platform is completely free, and it’s a great way to keep track of your social media performance. If you’re looking for more detailed information about your accounts, you’ll need to upgrade to a paid plan.

But you don’t have to Buffer has several features that are available for free. You can also use our social media management tools without upgrading at all!

Buffer’s analytics dashboard offers some basic information about your posts: how many times they were shared or liked, who shared them and where they were posted from.

You can also see which links received the most clicks, as well as what time of day your posts perform best.

If you want more detailed reports about the performance of your links, however, you’ll need to upgrade to one of Buffer’s paid plans (which start at $10/month).

With these plans, you can see how many people clicked on each link in addition to how many times it was shared or liked on social media.

9. Platform Security

Platform Security, a unit of the MSRC, is responsible for security in Microsoft’s software platforms, including Windows, Office and Edge. Platform Security’s mandate is to ensure that our platforms are secure out of the box, remain secure over the life of the product, and continue to be secure as new features are added.

This means that we look at both the design and implementation of our products from a security perspective.

We have a dedicated team of engineers who work closely with product teams to identify potential vulnerabilities in their code and ensure that these issues are resolved before shipping new versions.

We also work closely with third-party vendors who provide components for our products to ensure that they themselves have secure development practices in place.


 Hootsuite is a social media management platform that helps businesses manage their social media channels from one place.

It also helps them schedule their content, measure ROI and track metrics.

Hootsuite has a large customer base with more than 10 million users in over 180 countries. It’s used by a range of companies, including small businesses to Fortune 500 companies like Dell, Microsoft, GE and Nissan.

The Hootsuite Platform Security team ensures that the Hootsuite platform is secure, reliable and scalable. We work closely with our engineering team to improve our services and infrastructure.

We are looking for an exceptional DevOps Engineer who can help us deliver high quality solutions that meet customer requirements while being able to scale with our growing customer base across the globe.


 Buffer is a content marketing tool that allows users to share posts on social media networks. It’s used by many companies and individuals, including some of the world’s most popular websites.

Buffer uses Amazon Web Services (AWS) to host its platform, and while they have taken steps to secure their infrastructure, there are still areas where they can improve.

Buffer Platform Security

Buffer has taken several steps toward improving the security of its platform. For example, they have implemented two-factor authentication (2FA) for all employees and contractors who have access to sensitive information.

All employees must use 2FA for their logins and all contractors must use it for sensitive systems such as AWS and JIRA.

Additionally, Buffer has implemented a security bug bounty program where anyone can submit vulnerabilities that are discovered in the public-facing parts of their site and/or API.

Any bugs found will be rewarded with up to $10,000 USD per issue depending on how severe it is and what kind of data could be accessed if exploited.

There are still areas where Buffer could improve their platform security though:

10. Number of Integrations

 The number of integrations available for a particular service

Integrations are important for any business that’s trying to grow and scale, as they allow you to easily connect your existing software with other tools in order to improve productivity and efficiency.

If your business is using multiple tools, the more integrations you have available the better.

For example, if you’re using Salesforce for customer relationship management (CRM) and Zendesk for customer support software, it may be worth getting an integration between the two platforms so that customer data can be shared between them automatically – without having to manually enter every piece of information into each system separately.

Knowing how many integrations a service has can help you decide whether or not it’s worth investing in its use in your business


 Hootsuite has the most number of integrations of any social media management tool. You can integrate it with almost any service and use it to automate your social media management.

The Hootsuite API allows you to create custom applications that integrate with Hootsuite. You can also use the API to create a custom dashboard, or set up OAuth authentication for other services.

 Hootsuite has over 200 integrations, including tools like Salesforce, Google Analytics, and Microsoft Office 365.

The best part of Hootsuite is that it’s free to use for up to three social media profiles. If you want more than that, the price starts at $9 per month.


 Buffer is a social media management tool that allows you to schedule posts across Facebook, Twitter, LinkedIn, Google+, and more.

It’s a convenient way to save time and increase social media engagement but it can also be expensive.

Buffer charges $10 per month for its basic service and $50 per month for its premium plan. There are also some free options if you’re only using Buffer to share content from other websites (without scheduling your own posts).

The team at Buffer has integrated with hundreds of other applications so you can use their software in conjunction with all your favorite tools. Here are some of the most popular integrations:

Buffer integrates with all major social media platforms. It also has over 1,000 third-party apps available to integrate into your workflow.

11. Resources for Training

 The resources below are great places to learn more about training.

Khan Academy: Khan Academy is a non-profit organization with the goal of providing a free world-class education for anyone anywhere.

Their mission is to provide a free world-class education for anyone anywhere. Their website offers hundreds of courses in math, science, computer programming, business, social sciences and the humanities.

Accessibility Training: The Accessibility Learning Center offers online training, onsite training and certification programs for web accessibility professionals. They also provide training for web developers, graphic designers and others who want to create accessible websites for people with disabilities.

W3C: Web Content Accessibility Guidelines (WCAG) 2.0 is published by the World Wide Web Consortium (W3C).

WCAG 2.0 Checklist provides guidance on how to make Web content more accessible to people with disabilities.

United States Department of Labor: The Office of Disability Employment Policy (ODEP) works to raise awareness of employment opportunities for people with disabilities and provide technical assistance to employers seeking to recruit and retain workers with disabilities.


 Hootsuite offers a wealth of free resources for training and support. Our goal is to help you get the most out of Hootsuite so you can be more productive and efficient.

Below are some of the best resources we offer:

Learn how to use your dashboard

Our Getting Started guide will walk you through how to use the different features in Hootsuite, including managing multiple social networks, scheduling posts, and monitoring conversations.

Become a pro with our advanced guides

If you’re looking for more advanced techniques in managing your social media accounts, check out our Pro Guide series.

These guides teach best practices and provide tips on how to use Hootsuite in specific ways:

How-to guides: Learn how to do something specific with Hootsuite through our step-by-step tutorials.

Pro Guides: These guides teach advanced techniques such as automating tasks or using Hootsuite’s advanced tools like scheduled publishing or social listening.


 Buffer is a social media tool that allows you to schedule posts to your social networks. The Buffer app also allows you to store resources for training in one place. Here are some of my favorite resources that I use with my students or trainees:

Buffer Resources for Training:

9 Best Resources for Social Media Training and Education – A list of 9 great resources for learning about social media, including courses, books and other materials.

Twitter for Business – A free guide from Buffer that covers everything new users need to know about Twitter. It’s available as a PDF download or mobile-friendly version on their website.

12. Customer Support

 Our team is here to help you master social media marketing, and we’ve created a library of videos, articles, checklists and other resources to help you get started.

Here are some highlights:

Use Buffer for Better Social Media Marketing – Our free e-book gives you our top tips for making the most of Buffer.

Social Media Marketing Guide – Our guide covers everything from finding users to understanding your analytics.

Social Media Marketing Workflow – A detailed guide on how to manage your social media accounts.

Social Media Scheduling Guide – Learn how to schedule posts across multiple accounts at once.


Hootsuite provides customer support for users of our social media management platform.

If you’re having trouble logging in, please reset your password.

If you’re having trouble accessing your account, please check to see whether it’s been suspended or locked and if so, why.

If your account is locked, we’ll let you know what needs to happen in order for us to unlock it. If the problem persists after we’ve done so, please contact us at support@hootsuite.com (or 800-421-5460) with any questions or concerns.

If you’re having technical issues with our software, such as a bug or a feature that doesn’t work properly, please let us know about it by creating a ticket at http://support.hootsuite.com/tsupport/newticket


 Buffer is a social media management tool that allows you to schedule posts, optimize your social media content and measure the results.

Buffer has been around since 2011, and it’s one of the most popular tools for managing multiple social media accounts.

It’s great for bloggers, small business owners, marketers, and anyone else who wants to share their content on multiple platforms at once.

Buffer offers a free plan for people who want to manage up to 10 social profiles. The free version gives you access to all the important features like scheduling and publishing posts across multiple profiles.

Hootsuite vs Buffer – Frequently Asked Questions

Which is better?

This is a question that we’ve heard quite a lot. The two social scheduling apps have been around for many years and are both great tools for managing multiple social media profiles.

They’re both free to use (with premium options available), so there’s no harm in trying them out to see which one fits your needs better.

  We have a full comparison of Hootsuite vs Buffer here, but let’s go over some of the main differences between these two social media management platforms:

Buffer vs Hootsuite: How do they differ from each other?

The biggest difference between the two platforms is how they organize content. Buffer allows users to create “pods” that contain multiple posts from different sources.

These pods can then be scheduled automatically or manually as needed. Hootsuite also includes pods, but they are limited to five posts or fewer and not as customizable as Buffer’s version (which allows for up to 10 posts per pod).

This means that if you want to schedule more than five posts at once, you should use Buffer instead of

Hootsuite vs Buffer: Verdict

 Hootsuite and Buffer are two of the most popular social media management tools. They both offer similar features, but there are some key differences between them that might help you decide which one is right for your business or organization.

Here’s a quick look at how Hootsuite and Buffer compare:

Cost: Both Hootsuite and Buffer offer free plans, as well as paid plans starting at $5 per month. The paid plans include more features, allowing you to manage multiple social media accounts with one tool and schedule posts in advance.

Features: Both tools allow users to schedule posts on Facebook, Twitter, Instagram and LinkedIn. However, only Hootsuite allows scheduling of posts on Google+ pages.

The paid plans also give you access to analytics reports, which can help you understand how people interact with your social media content over time.

Hootsuite vs Buffer – Wrapping Up

Hootsuite vs. Buffer is one of the most common debates in the social media world.

Which should you use?

Well, both have their strengths and weaknesses, but ultimately it’s up to you to decide which one best fits your needs and style.

Here are a few things to consider when choosing between Hootsuite and Buffer:

Buffer is free

Buffer has a free plan that allows for 3 social media profiles, whereas Hootsuite’s free plan only allows for 2.

For most small businesses, this isn’t an issue since they typically only need 1 or 2 social media profiles.

However, if your business needs more than 3 profiles then Hootsuite is the way to go because it offers more than double the amount of profiles at no extra cost.

Buffer is easier to use

The Buffer interface has been designed with simplicity in mind so there are no complicated buttons or settings pages.

All you need to do is select what you want to post (e.g., Facebook), add it to your queue, and then schedule when the post should be published!