Wix and WordPress are two of the most popular website builders on the market.

In this guide, we’ll look at the features and functionality of both platforms to help you find the right one for your needs.


Wix vs WordPress

What Are Wix vs WordPress

What are Wix vs WordPress: Wix vs WordPress is a comparison of two of the most popular website creation tools. Both have their pros and cons, but which one should you choose?

As with any product, we have to look at their features and features in order to determine which one is right for you.

Wix vs WordPress has been around for many years now, but it still continues to be one of the most popular tools used by web designers and developers around the world.

The two tools are similar in many ways, but there are also some differences that make them unique from each other. Let’s take a closer look at what both of these tools have to offer, so that you can find out which one will be best for your needs.



Wix vs. WordPress: Comparison

When it comes to features, Wix offers an impressive collection that includes everything from ecommerce and online store support to social media integration, mobile responsiveness and more.

It also boasts an intuitive drag-and-drop interface that makes it easy to customize your site’s design.

On the other hand, WordPress is known for its versatility and flexibility as a content management system (CMS).

As one of the most popular open-source platforms in existence today, it offers capabilities like SEO optimization, security enhancements, user-friendly customization options, and more.

Wix Overview

Wix is a web development platform for designing and building mobile and web apps. It allows users to create their own websites and apps, which can be built on top of existing templates or customized to their liking.

Wix was founded in 2006 by CEO and co-founder Avishai Abrahami. The company has since expanded into a global brand with over 350 employees worldwide.

Wix’s headquarters are located in Tel Aviv, Israel, with offices also located in New York City and San Francisco.

Wix claims to have over 100 million users worldwide, with more than one million websites built on its platform every month.

Users are able to use Wix for free but must pay for premium services like hosting and domain registration through the platform.

There are two main products available with Wix: Wix Editor and Wix App Market. The former allows users to create their own website without any coding knowledge required; the latter allows users to design mobile applications using drag-and-drop tools or by using code editors like Visual Studio or Xcode.

WordPress Overview

 WordPress is the most popular content management system in the world. It offers a powerful, flexible and easy-to-use platform to create your website.


WordPress is used by more than 27% of all websites on the web. In fact, this figure has been growing steadily since 2016.

If you’re looking for a website builder and want to know what WordPress can do for you, read on and we’ll show you why so many people use WordPress to create their websites.

What Is WordPress?

WordPress is software that allows anyone to set up a website or blog with ease. It’s free and open source (which means it’s constantly being improved upon by a community of developers).

WordPress was born out of a personal desire by its creator, Matt Mullenweg, to have an easier way of blogging than using traditional platforms like Movable Type or Blogger at the time (2003).


Wix is a website builder that offers a wide range of tools to help you create a website of any type. It’s a platform that allows users to build their own websites without having to learn how to code.

Wix has been used by millions of people around the world and has become one of the most popular website builders on the market today.

Wix was founded in 2006 by Avishai Abrahami and Nadav Abrahami. The company is based in Tel Aviv, Israel, but it also operates offices in New York City and San Francisco.

The company provides users with an easy-to-use interface so they can create their own websites without having any experience with coding or design. They offer more than 650 different templates for users to choose from, so they can create anything from a personal blog to an eCommerce store.

The platform also provides users with access to premium features like SEO tools, online marketing tools and more!


WordPress is a great choice if you’re looking for a website builder that’s easy to use. It’s popular with beginners because of its user-friendly interface, but it also has powerful features that advanced users can take advantage of.

The main benefit of WordPress websites is that they’re easy to create and manage.

You just need to know how to add content and that’s it! If you want to change the look of your website or add new features, there are plenty of resources available online and in person (such as our own support team).

WordPress has thousands of themes that make your site look beautiful and professional, with mobile-friendly responsive designs so it looks great on any device. And there are plugins available for everything from ecommerce stores to blogs, giving you plenty of options for customizing your site exactly how you want it.

2. Design And Customization Options


 Wix offers many different design and customization options to help you build your website. These include:

Text/image editors

You can change the text on your pages, add images or video, and even add special effects like parallax scrolling and animated GIFs.

Customization options

You can customize the design of your website by changing fonts, colors and backgrounds. You can also change the color scheme for different pages of your site.


Wix offers a wide variety of templates that you can use to build your site. Some templates come with pre-built content, whereas others are blank canvases for you to start from scratch.


 WordPress is a great tool for creating websites and blogs. It has a lot of features, it’s easy to use, and it’s free.

However, there are many different ways to customize WordPress and make your site look the way you want. Here are the most common ways of customizing WordPress:

Themes are packages of design elements (colors, fonts, layouts) for WordPress sites that change the look and feel of your site. Themes can be downloaded from the WordPress theme repository or from third-party sites like ThemeForest or Creative Market.

You can also create your own theme by modifying an existing one or creating one from scratch using a coding language like HTML or CSS.

Plugins extend the capabilities of your site by adding new features (like contact forms) or changing existing ones (like hiding categories on category pages). Plugins can be downloaded from the official plugin repository or from third-party sites like CodeCanyon and Envato Market.

Some plugins also come with premium add-ons that cost money.

Custom Fields allow you to add extra information to posts and pages like prices or product descriptions that aren’t already available in stock WordPress fields such as title and body text. 

3. Apps and Plugins

 Apps and plugins are the most common ways to extend your WordPress site. They can be used to add features, create custom page layouts, or even change the look and feel of your site.

Apps are small programs that do one thing really well. They can be installed on any WordPress site and activated from the WordPress admin area.

Plugins are bigger software packages that add a feature to your entire website. They are usually activated from the WordPress admin area but some can also be activated from within a post or page editor screen by clicking an icon on the toolbar.


Wix is the world’s most popular website builder and it’s easy to see why. You can create professional, functional websites without any coding knowledge or technical skills.

However, Wix also has a large library of apps that extend your website even further. These apps allow you to create forms, add social media buttons, embed video content and more!

To install an app on your site, click “Wix Editor” and then click “Apps” in the left-hand menu. Click “Add New App” and search for the app you want to use (e.g., Facebook).

Click the app name and then click “Install.” The app will now appear in your editor area as shown below:


The most important difference between an app and a plugin is that apps run on their own server. Plugins run on your site.

So if you have a free WordPress site, it will have access to the same plugins as everyone else who has a free WordPress site in the same network (WordPress.com). But if you have a self-hosted WordPress website (a site that you own), then you can install any type of app or plugin that works with your version of WordPress.

4. Blogging Capabilities


 WordPress is a content management system (CMS), which means that it’s a tool for publishing and editing web pages.

The most common use of WordPress is to create blogs and websites, but it’s also used to create e-commerce sites, portfolios, and other types of websites.

WordPress is an open source software, meaning that it’s free to download and use. There are also many companies who offer paid hosting plans for WordPress websites and blogs.

There are thousands of plugins available for WordPress that add functionality to your site, such as contact forms or shopping carts.

These plugins range from the very simple to the highly complex, but if you know how to install them then they can greatly increase your website’s functionality without having to write any code yourself.

5. Ecommerce Features


 Wix has many features that make it a great ecommerce platform. Here are some of the features that set Wix apart from other ecommerce platforms:

Wix’s free website builder offers a wide range of tools and templates to help you create an online store.

You can design your own store with drag-and-drop elements, or choose from predesigned templates that come with options for customizability.

The store builder uses Visual Composer, an intuitive drag-and-drop editor.

You can customize your online store without any coding knowledge, thanks to the intuitive interface and unlimited customization options provided by Visual Composer.

Wix’s ecommerce platform integrates with over 200 payment gateways around the world so you can accept payments in multiple currencies and currencies of your choice.

You can integrate your Wix website with Facebook, Twitter and Google Analytics to get more exposure and traffic on social media platforms.


 WordPress is a free, open-source blogging tool and content management system (CMS) based on PHP and MySQL.

It was first released on May 27, 2003, by its founders Matt Mullenweg and Mike Little through a public announcement on the WordPress news blog.

The name WordPress was inspired by the bólog (or weblog) software created by Australian programmer David Hayes for the Web site of his business, Webnblog.

WordPress is one of the most popular blogging systems in use today. According to W3Techs, it is used by about 19% of all websites.

6. Data Migration

Data migration is the process of moving data from one source to a new, different source. It’s also known as data conversion or data transfer.

The data may be moved offline or online.

Data migration can be done for a variety of reasons, including:

Upgrading to a new version of software with different database tables and columns. For example, you may need to move from Microsoft Access to SQL Server, or from MySQL to PostgreSQL.

Migrating from one database platform to another platform that has a different structure (for example, changing from Oracle to Microsoft SQL Server).

Replacing an old legacy system with a newer system that runs on modern hardware (for example, changing from IBM AS400/OS390).


Wix is a great platform for building websites, but it’s not the best for everything. If you want to move from Wix to WordPress, follow this guide to get started.

Wix is a popular website builder with a free version and premium plans starting at $4 per month. It’s easy to use and has a lot of great features, but it’s not the best option if you want to build a professional website that will grow with your business.

WordPress is the most popular content management system (CMS) on the web and is used by millions of websites and blogs.

WordPress has powerful tools that allow users to build sites without any coding experience or knowledge of HTML or CSS.

It also comes with thousands of plugins that extend its functionality and make it easy for anyone with an idea for a website build one quickly and easily without having to hire developers or designers.

The process of moving from Wix to WordPress isn’t difficult if you follow this guide step-by-step we’ll cover all the steps involved in migrating your data from one platform to another:

7. Customer Support


 Wix is a website development platform that makes it easy to create websites without having to know how to code. It’s a great tool for beginners and professionals alike, but it’s not always the easiest thing to use.

If you’re having trouble using Wix, or if you’ve run into a problem with your site, these tips will help you get the support you need.

How to Contact Wix Support

If you want to contact Wix customer service, there are several ways to do so:

Use the chat option on their website. This is available 24/7, so even if it’s late at night or early in the morning, you can get assistance from someone who can help you right away.

The wait time can vary depending on how busy they are at the time and what kind of issue you’re trying to resolve.

They have different options for contacting them through email as well as phone calls and live chats as well.

Some issues can be resolved right away while others may take longer depending on how complex or difficult it may be for them to fix it for you or find out what exactly went wrong with your website.


 You can set up a customer support system with the help of WordPress. The WordPress Customer Support plugin allows you to quickly and easily set up an online customer support system for your site.

You can provide a variety of different options for your customers to get in touch with you. They can contact you via email, live chat, or phone call, or they can leave a comment on one of your pages if they’re having trouble finding what they need.

You can also create custom fields that allow you to gather specific information about each customer so that you know how best to help them.

There are two versions available – free and premium. The free version does not include all of the features, but it does have some useful ones like the ability for customers to contact you via email or live chat.

The premium version includes all the features plus some additional ones like custom fields and statistics tracking.

8. SEO Features


 SEO Features

SEO is the process of optimizing your site to get a high rank in search engine results. This article will show you how to add SEO features to your Wix website.

Add Meta Tags

Meta tags are HTML tags that can be added to the head section of your page. They provide additional information about your page, such as its title and description, which are displayed in search engine results.

You can also use meta tags to specify other attributes such as language and character encoding.

To add meta tags to your page:

  1. Click on Pages and then select Edit Page from the drop-down menu or click on the icon next to the page name in the sidebar if you have more than one page open at once. Then select Open Page Editor from the top menu bar.
  2. Scroll down until you see the <head> tag in the code editor window, which looks like this: </head>. Add your meta tags between this tag and its closing </head> tag like so: </head>.
  3. The closing </head> tag will appear automatically after you finish adding all your meta tags.<br><br>3) Scroll down again until you see the <body> tag.


 WordPress is a free and open-source content management system (CMS) based on PHP and MySQL. WordPress was used by more than 27.5% of the top 10 million websites as of August 2016.

WordPress is currently the most popular website management or blogging system in use on the Web, supporting more than 60 million websites.

WordPress was originally released on May 27, 2003, by its founders Matt Mullenweg and Mike Little, as a fork of b2/cafelog.

The new project became known as WordPress in February 2004 after the release of version 1.2, which has been described as “one of the most important milestones in the history of Open Source development.”

In 2005, after version 1.2 was released, WordPress became one of the first CMSs to support multiple blogs; this feature attracted widespread interest in media coverage and blogs written about how to navigate using it.

As of January 2015, WordPress claims it has 70 million users (representing over 27% of all websites) with over 100 million downloads per month. It is currently ranked among the most popular web content management systems in use today.

9. Ongoing Maintenance


 Wix Ongoing Maintenance is a service that provides you with a team of developers and designers who can help you keep your website up to date.

Wix Ongoing Maintenance has many benefits, including:

– Having access to our team of developers and designers who will make sure that your website stays up to date with the latest technology.

– Getting free access to all new feature releases on Wix.com.

– Reducing maintenance costs by up to 40%.


Ongoing Maintenance WordPress is all about keeping your website up-to-date with the latest coding standards and security patches. This ensures that your site remains secure and functioning properly for years to come.

It’s important to note that these ongoing maintenance fees don’t usually include any design changes or new features; they simply focus on keeping your site safe and functional.

10. Pricing and Value For Money

Pricing is a complex topic and something you should be constantly thinking about. The value for money you offer will influence how much your customers buy from you, how loyal they are to your brand and the overall success of your business.

So, how can you make sure that you’re pricing your products at the right level? Here are some tips to help you get started:

1.Make sure you understand exactly what your customers value

This means understanding not only what they want from your product or service but also what they want from their experience with your company. This can be tricky because customers don’t always know exactly what they want – they might not even realise it until they try something new!

2.Use data analysis to inform pricing decisions

If you have historical data on sales and customer behaviour, it can help with decision-making around price.

You could look at average order size or average basket spend to see if there are any patterns that suggest where people are happy to pay more or less than they used to pay. If there are no clear trends, it may be time to do some more research into what customers expect from your product or service now before making any changes.


 Wix has been around for more than a decade and it’s one of the most popular website builders online.

Wix is a great option if you are looking to create a website quickly and easily without any coding knowledge.

While it’s easy to get started with Wix, there are some limitations you should be aware of before you start building your site.

Pricing: Wix offers three different plans to choose from – Starter, Pro and Agency (which includes a tonne of premium features).

The Starter plan is free but only allows you to create up to 3 pages, whereas the Pro plan costs $4.99/month or $49.99/year.

The Agency plan costs $9.99/month or $99.99/year and comes with unlimited pages plus all the other features included in the Pro plan (and more!).

Value For Money: With so many features on offer at such affordable prices, Wix is definitely one of the best value for money website builders out there today!

Wix Pros

With Wix Pros, you can:

Wix Cons

  • Limited templates compared to other website builders

WordPress Pros

– Easy to use

– Free and open source

– Lots of support available

WordPress Cons

WordPress is free and open source. You don’t have to pay any monthly fees to use it, which makes it a great choice for people who are on a budget or just want to try out a new platform before committing.

With over 40 million websites using WordPress, it’s easy to find support for your issues if you ever run into any trouble.

While there are many pros of using WordPress, there are also some cons that come along with this CMS:

It’s easy for hackers to target WordPress sites because they know the platform so well. You need to make sure your security measures are up-to-date at all times to protect your site from attacks or breaches caused by vulnerabilities in the platform itself.

Wix vs. WordPress – Frequently Asked Questions

What do you need to get started with Wix?

If you want to create a website with Wix, you will need an account on wix.com. You can create your account by signing up with your email address or Facebook account. If you already have an account on PayPal, Google Drive or LinkedIn, then you can use those accounts as well.

After signing up for an account on Wix, you will be able to start creating your own website by choosing from their templates or uploading your own design.

To start using their templates, all you need to do is select one from their library and customize it according to your needs using their drag & drop editor.

Wix vs. WordPress – Wrap Up

I’ve been working on a project that involves a fair bit of research into web builders.

As I was doing this, I decided to write up my findings so far and compare them with each other.

The results were surprising to me, but I think it’s important to share them here so that others can benefit from them as well.

This is not meant as a sales pitch for any particular product or service. Instead, it’s an honest comparison of the two most popular website builders out there: Wix and WordPress.

A quick note before we begin: I personally use WordPress for all my websites because it has almost limitless functionality and is insanely easy to use (as long as you know what you’re doing).

However, if you don’t have much experience with websites or don’t want to learn how everything works, then Wix might be the better option for you since it’s far easier (and quicker) to get started with than WordPress!