Film & Video Marketing
Develop effective strategies to connect your productions with their ideal audiences using film & video marketing. This category explores trailer creation, press engagement, social media campaigns, and promotional material design specific to film and video projects. Discover audience analysis techniques, campaign timing, and cost-effective promotional tactics that build anticipation and drive viewership in competitive content markets.
7 Ways To Market Your Video Company on a Tiny Budget (And Sometimes For Free!)
November 18, 2021
You'll learn about how to market your video company, including strategies for SEO, email marketing, advertising on a local level and more!
market-your-video-company
Working For Exposure Or Not? Everything You Need to Know About Working For Exposure
November 17, 2021
What is working for exposure? Learn whether you should get started shooting for exposure and do things for free to grow an audience.
working-for-exposure
Video Marketing Statistics: What You Need To Know
November 16, 2021
Learn more about video marketing statistics. Discover the data and how it can help you plan your next video marketing campaign.
video-marketing-statistics
What Is a Brand Story and Why Do You Need One?
September 17, 2021
A brand story is one of the most important parts of a company's identity. Being able to tell them effectively is key as a video company.
what-is-a-brand-story
Video Game Marketing: Video Marketing Tips for the Gaming Industry
July 23, 2021
If you're looking to get ahead in the competitive business of video game marketing, you'll need our marketing tips for the gaming industry.
video-game-marketing
Advertising Translation: A Complete Guide to International Video Content
July 9, 2021
What is Advertising Translation? Learn how to translate your marketing materials into other languages so that you can reach a wider audience.
advertising-translation
What is Ethos Definition: How To Use Ethos To Create Powerful Commercials
May 19, 2021
The word ethos is used to describe the character and credibility of a brand. Learn how to use this powerful concept in your commercials.
what-is-ethos
What Is Logos: Definition And How To Use Logos In Your Commercials & Ads
May 17, 2021
Learn the definition of logos and how to use it in your commercials and ads. It's easier than you think! Start now with these tips.
logos-definition
Ethos, Pathos, Logos: 3 Persuasive Techniques To Improve Your Ads
April 26, 2021
Learn how to make better ads by understanding ethos, pathos and logos. This blog post gives you an overview of each method with examples.
ethos-pathos-logos
Visual Communication in 2026: 7 Tips For Using It To Maximum Effect
March 30, 2021
What is Visual Communication? This is our detailed guide that covers everything you need to know, as well as tips & how to use it effectively
visual-communication